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Press Release | The Art of Real Estate

Based on 20 years of real estate experience in the San Francisco Bay Area, Debbi DiMaggio and her husband/partner Adam Betta, announce their new book, “The Art of Real Estate” to “Educate, Communicate and Inspire.”
As Realtors in the top one percent of all agents nationwide, Debbi DiMaggio and partner/husband Adam Betta uncover success strategies in a new book, “The Art of Real Estate” (April 14, 2015) to help buyers, sellers and Realtors. Along with easy-to-follow checklists, the core of this book is based on Debbi and Adam’s VIP Philosophy, which includes treating everyone like a VIP from the contractors (plumbers, painters, interior designers) to movie star clients.
Debbi DiMaggio and Adam Betta are recognized industry leaders whose luxury real estate client list reads like the credits of a Hollywood blockbuster, including such celebrities as Julianne Moore, Sally Field, Hugh Grant, Ted Danson, Tom Arnold, and Macaulay Culkin.
And at all stages of the home buying process, readers will find Debbi and Adam’s values that focus on teamwork, integrity, consideration, kindness, confidentiality, service and style at all stages of real estate transactions, whether the home is for $800,000 or $8 million. Debbi DiMaggio adds, “My contractors are part of my family.”
Debbi DiMaggio explains, “We wrote this book as a guide to help buyers, sellers and Realtors alike. What you will find in our book is simply what we say and do each and everyday. Home-buying and selling is one of the top five most stressful life events next to death and divorce. Sharing what we know and how we do it is just another way we can give back.”
And this dynamic duo does much more than manage residential real estate transactions. The couple’s mission is to guide and support buyers and sellers through every step of the process. Debbi DiMaggio expands, “We’ll be there at all inspections, meet with contractors and we always present and hear offers in person. We believe a personal presentation and personal touch is of utmost importance.” Adam Betta has even been known to take things to the Salvation Army for clients to reduce stress during a move that can be an overwhelming experience.
Readers will find a winning formula for real estate transactions in this fun, practical and easy-to-read guide that includes:
·       How hyper-local residential real estate is to each city, and how it differs by region from state-to-state
·       How to position a buyer or seller for success
·       How home-buyers source homes, and the importance of professional imagery, no matter the price point
·       How to choose the right agent who is current in marketing (social media and more), is a team player and has a good reputation in the local market
·       Plus, an easy step-by-step breakdown of real estate transactions for both Buyers and Sellers
BOOK LAUNCH EVENT April 15, 2015 in Walnut Creek, CA - Real Estate agents and consumers are invited to join top producing Realtors Debbi DiMaggio and Adam Betta of Highland Partners & Stearns Home Loans for a Networking Mixer and Book Launch Celebration for “The Art of Real Estate” on Wednesday, April 15, 2015, 4:00-7:00pm at 1515 Restaurant (1515 Main Street, Walnut Creek, 94596). This event will include a panel of top producing agents with fresh insights for creative marketing and building a referral network for both new agents and industry veterans. 100 percent of the proceeds will be donated to the East Bay Agency for Children. No RSVP is needed.
About the Authors
Based on 20 years of real estate experience in the San Francisco Bay Area, Debbi DiMaggio and her husband/partner Adam Betta have carefully pieced together the winning recipe for buying and selling homes alike. No matter your Real Estate quandary, “The Art of Real Estate” will educate you and prepare you for a better foundation. For Debbi and Adam alike, real estate is a lifestyle and a passion – not a job. They bring a unique and personal philosophy into their work, which shines through with every transaction they touch. Debbi DiMaggio and Adam Betta's "To Sell a Property, They Throw a Party" approach has been featured in Oakland Magazine, and their new book, “The Art of Real Estate” (Source Book Publ., Half Full Press, Amazon, April 14) is now available for pre-order here For more information, visit
Press Inquiries
Liz H Kelly
Goody PR